Upselling Additional Services

Seamlessly Introducing Upsells Before Ending the Call

Objective

This guide provides ready-to-use, word-for-word prompts for GHL Voice AI to ensure: AI naturally introduces relevant upsells before ending the conversation. AI makes the upsell feel valuable, not pushy. AI aligns the upsell with the user’s needs and interests. AI keeps engagement high by using a consultative approach.

1. Understanding the Problem: Why AI Needs a Structured Upsell Strategy

What Happens When AI Fails to Upsell Effectively? AI misses opportunities to maximize revenue by skipping the upsell. AI sounds too pushy, making the user disengage. AI suggests irrelevant upsells, reducing credibility. Solution: Introduce upsells based on the user’s conversation history. Use a consultative, benefit-driven approach. Ensure AI smoothly transitions into the upsell without disrupting the call flow.

2. The 4-Step Upsell Framework

3. Copy-and-Paste AI Prompts for Effective Upselling

Step 1: Identifying the Right Moment

Copy-and-Paste Prompt (Smooth Transition into the Upsell): "Since you’re already using [Current Service], have you considered [Upsell Product] to make things even easier?" "A lot of our customers who use [Current Service] love [Upsell Product]. It

might be a perfect fit for you!" ✔ Best Use: Ensures the upsell feels like a logical next step.

Step 2: Presenting the Upsell as a Benefit

Copy-and-Paste Prompt (Making the Upsell Valuable): "Many of our customers add [Upsell Product] because it [Key Benefit: saves time, increases revenue, automates tasks]." "I think you’d really benefit from [Upsell Product]. It helps with [Key Pain Point] and makes [Current Service] even better." ✔ Best Use: Ensures users see the value in the upsell rather than feeling pressured.

Step 3: Asking an Engaging Question

Copy-and-Paste Prompt (Encouraging User Interest): "Would you like to hear how [Upsell Product] could help you get even better results?" "I can quickly walk you through how [Upsell Product] fits into what you’re already doing—interested?" ✔ Best Use: Invites the caller to engage with the upsell rather than feeling forced.

Step 4: Offering a Low-Commitment Next Step

Copy-and-Paste Prompt (Encouraging Next Steps): "I can send you a quick email with more details—want me to do that?" "We offer a free trial of [Upsell Product]. Want to give it a try?" "I can set up a quick call with one of our specialists to go over this— would that be helpful?" ✔ Best Use: Reduces resistance by making the decision easy.

4. Implementation Checklist for GHL Voice AI Agents

Use natural transition phrases – AI should introduce the upsell smoothly. Focus on value, not just features – AI should highlight benefits relevant to the user. Ask engaging questions – AI should keep the conversation flowing. Offer a low commitment next step – AI should make it easy for users to say yes.

Step	Purpose	Example Prompts
Identify the Right Moment	Find a natural point in the conversation to introduce the upsell.	"Since you’re interested in [Current Service], I have a suggestion that could enhance your experience."
Present the Upsell as a Benefit	Position the upsell as a value-driven solution.	"Many customers who use [Current Service] also find [Upsell Product] incredibly useful because it helps with [Key Benefit]."

Step	Purpose	Example Prompts
Ask an Engaging Question	Encourage the caller to consider the upsell.	"Would you like to hear how this could improve your results?"
Offer a Low Commitment Next Step	Make it easy for the caller to say yes.	"I can send you more details or set up a free trial. What works best for you?"